ADRLF and CLT strike a pose for a promising partnership

There are those who think that public television offers nothing but depressing news or slapstick comedy, ADRLF and CTV promises something more.  ADRLF has partnered with Callen-Lorde Television (CTV) on an exciting new venture to raise Hepatitis awareness and it promises to educate and captivate.

Last month, ADRLF entrusted CTV with a $2,500 gift to kick off this project to serve its growing joint network of friends, and reach out to even more, especially the uninsured.

CTV features mini-series, public service announcements and commercials on important public health issues such HIV, hepatitis, sexually-transmitted infection, alcohol abuse and drug use. Originally focusing solely on HIV awareness, CTV now includes topics which promote health and well-being awareness to communities across different demographics.

With so many health-related videos popping up on line, CTV captivates a large and loyal audience with its witty and innovative approach in discussing sensitive and relevant topics as well as being a concerned and honest voice of the marginalized and disenfranchised.

CTV’s wide-reaching popularity makes it especially valuable in reaching those who are at risk. ADRLF was inspired by CTV’s educational and entertaining videos. It was this success and ingenuity of this program that inspired the funding of the  video project on hepatitis and liver diseases.

With this partnership of dedication and creativity, ADRLF and CTV will be launching activities to strengthen community awareness, and ultimately encourage more people to get tested and vaccinated for hepatitis.

ADRLF and CTV will be honoring the LGBT community and celebrating Gay Pride this June by joining Callen Lorde Community Health Center as they spread the word on personal health care activism and promote screening awareness by attending the pride festivals throughout the city.